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Creative & Art Direction for World of Tanks Promo Artworks
Develop a consistent art direction for the World of Tanks Holiday Ops 2023 artwork series.
Art Direction — World of Tanks Holiday Ops 2023 Art Series
I provided art direction for a series of marketing visuals
My role included:
Developing the overall visual concept and bold artistic direction for the entire series
Creating rough sketches and composition drafts in collaboration with artists
Delivering quality control and ongoing feedback during the production of each image
Conducting final review and approval of all artworks before release
Working with actors and the photographer on set.
Produced a set of artistic production documents, including:
A visual concept presentation featuring multiple creative directions and art style options for client selection
A Production Brief for live-action shoots
A Technical Specification for merchandise design
Individual Art Briefs for each visual selected by the client
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Many thanks to the artists from Playsense Agency for the excellent implementation of all the works
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Made for Wargaming in Playsense Agency. 2023